Join Our National Effort to Install 15,000 Smoke Alarms for King Day of Service.

Ongoing Red Cross Home Fire Campaign Has Already Helped Save 131 Lives

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Miami, FL, Thursday, January 12, 2017 — The American Red Cross South Florida Region will be a part of a nationwide effort to install almost 15,000 smoke alarms in homes across the country over the upcoming weekend surrounding the Rev. Dr. Martin Luther King, Jr. Day of Service. The project is part of the ongoing Red Cross Home Fire Campaign.

The Day of Service occurs on Monday, January 16, to honor the life of Doctor King. Here in South Florida, Red Cross volunteers will join community partners and Fire Departments from across the region to install smoke alarms in homes in Broward, Port St. Lucie and Miami-Dade Counties.

What When Where                   (Meeting Point) Times/Notes
Home Fire Campaign –
Boulevard Gardens Park, Fort Lauderdale FL.
Sat 1/14/2017 313 N.W. 28th Terr Fort Lauderdale FL 33311 From 8:30a to 2:00p at Boulevard Gardens Park (near the community center).
Home Fire Campaign –
Village Civic Center, Sunrise FL.
Mon 1/16/2017 6800 Sunset Strip, Sunrise Fl 33313 From 8:30a to 2:00p at Fire Station #39.
Home Fire Campaign –
Spanish Lakes, Port St. Lucie FL.
Thu 1/19/2017 100 West Caribean, Port St. Lucie FL 34962 From 8:30a to 1:30p at Spanish Lakes Golf Village.
The Pillowcase Project –
West Dade Regional Public Library, Miami FL.
Sat 1/14/2017 9445 Coral Way, Miami FL 33165 From 1:30p to 3:00p at the West Dade Regional Public Library.
The Pillowcase Project –
Miami Beach Regional Public Library, Miami Beach FL.
Thu 1/19/2017 227 22 Street, Miami Beach FL 33139 From 1:30p to 3:00p at the Miami Beach Regional Public Library.
Home Fire Campaign –
Boardwalk Mobile Home Park, Homestead FL.
Sat 1/21/2017 100 N.E. 6th Avenue, Homestead FL 33030 From 10:00a to 1:00p at Boardwalk Mobile Home Park.
The Pillowcase Project –
Breakthrough, Coconut Grove FL.
Sat 1/21/2017 3575 Main Highway, Coconut Grove FL 33133 From 10:30a to 12:00p at Breakthrough Coconut Grove

While smoke alarms are being installed here, thousands of Red Cross volunteers, fire department members and partners from coast to coast will visit homes in neighborhoods at high risk for fires to install smoke alarms and educate residents about what they can do now to be prepared should a fire break out in their home.

“The Red Cross responds to almost 66,000 disasters across the United States every year and most of these are home fires,” said Carlos Castillo, Regional Disaster Officer for the Red Cross South Florida Region. “Here in South Florida, we responded to 709 home fires in 2016. These home fires are devastating for the people involved and also responsible for a number of deaths and injuries. That is why our Home Fire Campaign is so important. We want to help save lives by installing smoke alarms in homes that don’t have them and educating people about home fire safety.”

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131 LIVES SAVED The Red Cross Home Fire Campaign, launched in October 2014, is a multi-year nationwide initiative to reduce deaths and injuries caused by home fires by 25 percent. Since the start of the campaign, the Red Cross and its partners have helped to save at least 131 lives and installed more than 619,000 smoke alarms in 8,400 cities and towns nationwide.

Working with more than 3,700 partners, the campaign has reached more than 721,000 people and made nearly 263,000 households safer, replacing more than 39,000 smoke alarm batteries and helping create more than 220,000 home fire escape plans. Through programs like The Pillowcase Project, the campaign has also helped teach more than 657,000 young people about home fire preparedness and safety.

WHAT CAN PEOPLE DO? The Red Cross is asking every household in America to join us in taking two simple steps that can save lives – practice fire drills at home and check existing smoke alarms.


The Red Cross responds to approximately 66,000 disasters each year, most of them home fires, and it could not fulfill its crucial mission without the generous support of the American public. If someone would like to help, please consider making a donation today by visiting, calling 1-800-RED CROSS (1-800-733-2767) or texting the word REDCROSS to 90999 to make a $10 donation. Contributions may also be sent to our Regional office in South Florida, 335 S.W. 27th Avenue, Miami FL. 33135, attention Financial Department, or to the American Red Cross, P.O. Box 37243, Washington, DC 20013.

The Red Cross Home Fire Campaign is made possible thanks to generous financial donations from corporate partners and the hundreds of local partner organizations and volunteers nationwide.  Special thanks to Nationwide for generously supporting the Home Fire Campaign and Kidde for its generous donation of smoke alarms.

About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or, or visit us on Twitter at @SFLRedCross


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